The CBD of Cleveland sits at the terminus of a train line of the same name and is a gateway to nearby Moreton Bay and associated islands.
Client: Redland City Council
Location: Redland, QLD
MODE Expertise: Graphic Design, Wayfinding
Project Lead: Troy Matheson
Cleveland CBD Wayfinding | Redland, QLD
The CBD attracts a large number of tourists and day-trippers to these streets. Visitors who may be unfamiliar with the area and need assistance navigating it on foot.
We developed a wayfinding strategy and content strategy for the precinct including the development of an orientation map.
The project also served as a prominent test of the Redland Signage Manuals also developed by MODE in response to a larger wayfinding strategy. It demonstrates the flexibility of the visual system documented in that suite of guidelines and standards.
MODE also worked with the local sign maker on the specification of a recycled timber product and provision of all artwork files for production.